The London, Shoreditch area is known as a street art and hipster Mecca. This knowledge has apparently not been lost on the GCHQ, the government intelligence agency, because they have starting using street art (more accurately, guerrilla advertising) as a recruitment advertising tool.The goal behind this type of advertising is for the GCHQ to use innovative ways to reach the people they would like to recruit, i.e. London's tech talent.
Sadly, the link for the website does not work. Cheers to government effectiveness. They need those tech experts!
Whatsgood. was in Shoreditch a few months ago filming for our London series which you can expect to see in the coming few months.