PREMIER AND SAUCONY TOGETHER FOR A “SWEET” COLLABORATION

If you are from America, you already know what salt water taffy is and this Premier x Saucony Grid 9000 “Street Sweets” silhouette collaboration makes perfect sense from the name for its colorway. For those that don’t know what salt water taffy is it’s a sugar and cornstarch based candy flavored with various fruit flavors and typically comes out in vary pastel looking colors. Don’t worry it doesn’t actually contain salt water.

Using a combination light blue, cool grey, crème orange, and white leather and suede this colorway looks like a box of salt water taffy you would get at a fair. The lining even has a candy wrapper design and includes extras like another set of laces and a small tin of taffy. Aside from the shoes looking incredible for using so many colors, the collaboration also comes with a line of apparel from Premier which ranges from graphic tees to coach jackets.

Is always refreshing to see a smaller brands challenging the established sneaker giants and diversifying the sneaker game with collaborations as sweet as this. Saucony, keep it up!

 

The “Street Sweets” are available online via the Premier store and go for around $140 USD.